Daily coupon upstarts like Groupon
and Living Social
have become so massively popular that it’s gotta be increasingly difficult for older and more fogey-ish coupon flingers like Valpak to keep up.
So what Valpak has done is team up with the Junaio augmented reality app
to provide an AR channel for Valpak deals in the area. Which is cool, because since Junaio is location based, rather than flip through Valpak’s iPhone app (yeah, they have an iPhone app now
too) any potential coupon would just pop up on the screen when standing right outside the store.
Unfortunately, Valpak still seems to have retained its stodgy image; a pity, because the deals are actually pretty good. The Junaio channel’s a start though.