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Last week Apple sent out invites for an education focused event set to take place in New York City this Thursday, Jan. 19. at the the Guggenheim museum. The event will almost certainly be unveiling a partnership with publishers for textbooks as Apple has reportedly worked with publisher McGraw-Hill for the upcoming announcement since June, reports The Wall Street Journal.
According to the report, Cengage Learning, one of the biggest publishers of textbooks for higher education will also be attending the event. With rumors that the announcement would center around iBooks, many have speculated Apple will unveil a textbook solution optimized for iOS devices or integrated with iBooks, and possibly announce partnerships with major textbook publishers.
Executive vice president of global strategy and business development at Cengage Learning wouldn’t comment on whether they’ve partnered with Apple for the announcement, but told WSJthe combination of the two companies “could be exciting”. Involvement from other major publishers including Houghton Mifflin Harcourt and Pearson couldn’t be confirmed.
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